Archive
MSLK Launches New Site for Spark Design Professionals

MSLK Launches New Site for Spark Design Professionals

We recently launched a newly designed website for Spark Design Professionals, a non-profit organization co-founded in 2002 by MSLK's partners, Sheri and Marc. The new site is truly the hub of activity...
Upcoming MSLK Talks You Won’t Want to Miss

Upcoming MSLK Talks You Won’t Want to Miss

Here's a few upcoming MSLK events/presentations that may be of interest to you: Strategies to Revitalizing your Brand as you Grow Sheri joins industry veterans, Kara Langan, VP Global Skincare...
MSLK Helps Cheeky Greeting Card Brand Discover its Inner Soul

MSLK Helps Cheeky Greeting Card Brand Discover its Inner Soul

We've been working on a 360° rebranding project for Prucheek, a line of cheeky greeting cards for people of color. Prucheek came to MSLK with great ideas and potential, but...
GCI Article: The Beauty of Strategy

GCI Article: The Beauty of Strategy

There are so many challenges start-ups face, few feel they have time to slow down for strategy. However, we believe this is what secures a start-up's success. GCI beauty magazine asked...
Our New Website for F+J Connects Creatives Creatively

Our New Website for F+J Connects Creatives Creatively

MSLK just launched a robust new website for artist reps, Friend + Johnson. We re-thought their entire online presence from the ground up to better connect with a younger generation...
New Webinar— Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

New Webinar— Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

http://http://vimeo.com/55580065 Yesterday afternoon, MSLK broadcasted our fourth webinar for marketing professionals, Talking Tech: Proven Marketing Strategies for Apparel & Beauty. In this presentation, we draw upon a wide range of best-practice examples...
AIGA: Justified

AIGA: Justified

The AIGA is the oldest and largest professional organization for design whose design competitions have always been well-regarded. Recently, they needed to reclaim their relevancy amongst a slew of newer...
Wigwam: 2012 Packaging Redesign

Wigwam: 2012 Packaging Redesign

  Challenges Launched in 2008, the existing packaging sought to convey Wigwam as an all-American, family-owned brand with offerings for everyone: from the weekend warrior to the Olympic athlete. Despite...
New MSLK Webinar – Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

New MSLK Webinar – Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

Bigger! Stronger! New Colors! Selling the things you can clearly see is easy: just show it. However, showing what lies beneath — new technologies, construction techniques, formulations — isn't always...
Class Reunion Promotions Connect With Alums On A Molecular Level

Class Reunion Promotions Connect With Alums On A Molecular Level

Every year, the Albert Einstein College of Medicine invites alumni to celebrate their reunion and reengage with the campus community. Einstein's Alumni Relations directors came to MSLK looking to reinvigorate...