Spark Toasts the Holidays with Our Fifth Annual Networking Party
Thank you to all who joined us for our fifth Annual Spark Holiday Networking Party. The event was a huge success with record attendance from all aspects of the graphic...
Fashion Designers Reimagine the Christmas Tree
Every year, big name fashion designers and architects create Christmas trees to be auctioned off for charity in Paris at the "Les Sapins de Noël des Créateurs" event. The participating...
Envirowise Guide to Eco-Design
In a previous post I mentioned a great lecture I went to at the HBA on sustainable package design. The speaker, Jane Bickerstaffe, the director of INCPEN, directed me to...
Five Tips to Improve Your Marketing
Businesses cannot afford to simply wait for the economic picture to improve in order to increase their bottom line. It is important to be proactive in developing ways to increase...
Plastic Bag Feeder
This community plastic bag dispenser on the streets in Williamsburg made me smile. The design is kind of a cross between a bird feeder and those "Take a Penny, Leave...
Retail Windows Draw Holiday Shoppers
Tis' the season once again, 5th Avenue's holiday windows are up and beckoning you to come inside. Drawing upon their summer windows, an evolution of Gap's 2007 holiday windows, Louis...
LICBDC: Events Materials
Challenges The Long Island City Business Development Corporation needed an invitation and collateral materials to promote their luncheon honoring local businesses for their green practices. Each piece needed to visually...
James Porto: A Brand Makeover
The quickest way to change the public perception of your brand is to give it a facelift. MSLK was recently presented with the challenge of re-inventing the image of a...