I Spotted a 2rd
One of my all-time favorite typos is the 2rd (say it out loud). Until now, the 2rd has been quite elusive –mythical really. I stumbled upon it one day completely accidentally while proofing one of my own emails (meant to read “3rd”), and it has been a source of humor for the office ever since. Today, however, my suspicions were confirmed, when I found this printed piece in the office. Apparently 2rds really do exist.
Want To See More Content About Award Winning Art + Design?
Stay up to date with expert information on the ever-evolving beauty industry. We share the best practices brands are using to connect with consumers in new and meaningful ways.
More Like This
It’s Beginning to Look a Lot Like Christmas
I just came back from a meeting, and 5th Avenue is up and running for the pre-Christmas bustle. I have ...
Review of NYC’s New Free Condom Designs
Back in 2008 our friend and colleague Yves Behar worked with the New York City Health Department to bring a ...
Behind the Scenes: Figment Branding
MSLK recently completed rebranding local, non-for-profit, arts festival, Figment. Held annually on Governors Island in New York City, the festival ...