Good Packaging for Small Things

Sheri came back from a weekend trip with a pair of felt booties for our friends’ newborn. While not typically my cup of tea as a genre, I took note of their simplicity and beautiful packaging. A simple plastic box silkscreen in white with a bold, sans serif logo and tiny website address. As a general rule for packaging, if the product looks good enough to sell itself, just let it. I was also reminded of something else small, red, with a white stripe…