Country Store Lore
The other week Sheri and I found ourselves at one of our favorite places, the Vermont Country Store located in Southern Vermont. It's an immense, yet quaint store with an...
Jazzin’ up the Ritz
The other day I bought what I thought was the same-old, same-old Ritz crackers. Wrong! Obviously a wayward design elf at Nabisco took it upon themselves to have a little...
Wigwam Mills 360° Strategic Brand Development
CHALLENGE Wigwam Mills, a third generation, family run sock manufacturer, wanted a new look to secure their future as a performance-based sock company that uses advanced fibers. Over the years,...
The New Party Accessory
Ok, alcohol is certainly not a new party accessory. It's been the accessory of choice for quite some time now. But apparently Nicolas Feuillatte champagne wants to take the sloppy...
Cheeky “Bitch” Provokes Snobby Wine Business
To begin with: I am a big food and wine lover. I like simple, authentic meals. Spaghetti with a classic “Ragù alla Bolognese” and a glass (or two…) of red...
An Exercise in Coolness
It's things like this that make designers want to throw in the hat... I recently stumbled across this beautiful packaging for Nestea. I was immediately excited that perhaps the corporate...
Good Packaging for Small Things
Sheri came back from a weekend trip with a pair of felt booties for our friends' newborn. While not typically my cup of tea as a genre, I took note...
Spread the Valentine’s Day Love
Ahh, the day of love has arrived! Did you forget to make cards for your friends and lovers? No worries. Every February at MSLK we create unique Valentines for everyone...