Archive
How to Stay Connected to Consumers During and After the Pandemic

How to Stay Connected to Consumers During and After the Pandemic

Daniela Ciocan, the woman behind Cosmoprof and The Unfiltered Experience asked Sheri to talk on a webinar about “brand building opportunities in a new reality” and how to grow your...
GCI Article: 9 COVID-19 Marketing Efforts for Your Brand

GCI Article: 9 COVID-19 Marketing Efforts for Your Brand

Coming up in the next issue of Global Cosmetics Industry Magazine: MSLK's tips for marketing efforts in the Covid-19 era. MSLK wrote about where to focus your energy while adjusting...
GCI Article: Strategies for Accessible Beauty

GCI Article: Strategies for Accessible Beauty

MSLK's Sheri L Koetting has written a feature about Accessible Beauty in the November issue of Global Cosmetic Industry Magazine. It is time for brands to "consider pushing the notion...