Archive
Sheri Koetting to Judge 56th Annual Design Review

Sheri Koetting to Judge 56th Annual Design Review

Is Sheri judgmental? You better believe it... and it's a good thing. Her keen eye and impeccable standards are what help  MSLK deliver such a high level of work. Now,...
MSLK Hosts Trend Spotters Discussion on Social Media

MSLK Hosts Trend Spotters Discussion on Social Media

The multidisciplinary trend spotting group, Trendincite Xchange, will be making a visit to MSLK's studios this evening for a presentation and round table discussion on the future of social media....
The Cute Factor

The Cute Factor

Scrap the idea of getting a celebrity to endorse your next campaign. Instead, consider puppies, kittens, baby pigs and butterflies. Oh, and throw in a few rainbows and roses for...
MSLK Hosts Annual Spark BBQ Networking Event

MSLK Hosts Annual Spark BBQ Networking Event

MSLK put our party and chef hats on to host the 3rd annual Spark BBQ. Spark, an organization made up of independent designers, holds a summer and winter event open...
Bronx Zoo – Wild Animals Meet Wild City

Bronx Zoo – Wild Animals Meet Wild City

This poster series for the Bronx Zoo seems like a case of a great concept that probably never saw the light of day. The concept is so simple, yet captures...
Equal Rights For Furniture: Socks For All

Equal Rights For Furniture: Socks For All

Your chair is always there for you, day and night, 365 days a year. It never gives you any lip when you toss your coat over its back after a...
High-Resolution Inspires Make Up Revolution

High-Resolution Inspires Make Up Revolution

I've become HD-obsessed. I refuse to watch anything on television unless it's at full 1080 resolution. I've also recently purchased a digital camera which shoots HD movies and have become...
Behind the Scenes: Figment Branding

Behind the Scenes: Figment Branding

MSLK recently completed rebranding local, non-for-profit, arts festival, Figment. Held annually on Governors Island in New York City, the festival encourages people to find their inner artist and participate in...
Nine Steps to A Successful Site Redesign

Nine Steps to A Successful Site Redesign

Websites have become the most essential marketing tool for businesses. One click from a customer is a valuable opportunity that can make all the difference. If created properly, a Website...
Final Verdict: New Tropicana Branding is a Lemon

Final Verdict: New Tropicana Branding is a Lemon

I realize that picking on Tropicana's ill-fated new branding has become as common as picking on AIG's improperly compensated managers. However, I'm choosing to lambaste Tropicana here not because of...