Archive
Motivating Consumers to Purchase for the First Time – Free Workshop Motivating Consumers to Purchase for the First Time – Free Workshop

Motivating Consumers to Purchase for the First Time – Free Workshop

Do you know what inspires consumers to purchase from a brand they‘ve never heard of?  During this one hour presentation we will define the key incentives consumers require in order...
Beauty Branding Inspiration Pinterest Board Beauty Branding Inspiration Pinterest Board

Beauty Branding Inspiration Pinterest Board

We’ve compiled the essential elements a brand needs in its branding toolbox when building a beauty brand. So follow us on Pinterest for beauty branding inspiration on everything from packaging...
3 Secrets to Building a Powerful Logo 3 Secrets to Building a Powerful Logo

3 Secrets to Building a Powerful Logo

A logo is the first impression for most brands, making a connection with a new customer in just a few seconds. Above all, a logo is the number one opportunity...
Optimizing E-Commerce for the New Normal Optimizing E-Commerce for the New Normal

Optimizing E-Commerce for the New Normal

In a day and age when virtually every brand’s 2020 business imperative is to sell more products online, simply offering a standard e-commerce experience is not enough. With everyone in...
Wondering how to Navigate the New Normal? Wondering how to Navigate the New Normal?

Wondering how to Navigate the New Normal?

As you are preparing your 2021 marketing strategy, you’re probably wondering what has changed in the beauty and wellness industry and which of these changes in the market are here...
What’s Next in the New Normal? – A Combined View from Five Industry Thought Leaders What’s Next in the New Normal? – A Combined View from Five Industry Thought Leaders

What’s Next in the New Normal? – A Combined View from Five Industry Thought Leaders

As the COVID pandemic rages on across the United States marketers are left wondering how to reboot. Consumers are rethinking personal values, behaviors and making changes to move towards what...
MSLK’s Rebrand for Amazing Lash Studios Receives Communicator Award

MSLK’s Rebrand for Amazing Lash Studios Receives Communicator Award

We are thrilled to share that MSLK has won a 2020 Communicator Award of Distinction! For 26 years, the Communicator Awards have been one of the largest competitions honoring "excellence...
How to Reinvent Beauty & Wellness Brands for this New Marketing Environment

How to Reinvent Beauty & Wellness Brands for this New Marketing Environment

Beauty Warriors! QRCA is hosting a FREE webinar entitled “How to Reinvent Beauty & Wellness Brands for this New Marketing Environment.” Six, female industry veterans will provide insights on the...
30 Minutes of Digital Marketing Inspiration 30 Minutes of Digital Marketing Inspiration

30 Minutes of Digital Marketing Inspiration

What steps should brands be taking as they rethink marketing and engagement strategies as things quickly change? In response to our recent article about COVID-19 marketing efforts, GCI Magazine asked...
MSLK Honored With Two Indigo Awards MSLK Honored With Two Indigo Awards

MSLK Honored With Two Indigo Awards

We are extra proud today of two of our most recent projects. Both MSLK's packaging design for Save Me From and the rebrand for Amazing Lash Studios have won Indigo...