Benefits of Blogging in Addition to Emailers

Benefits of Blogging in Addition to Emailers

"Is having a blog and an email newsletter redundant?" a colleague recently asked. MSLK believes absolutely not. If utilized correctly both will draw from the same content plan, but your...
MSLK Creates Blog for Artist’s Rep, Friend and Johnson

MSLK Creates Blog for Artist’s Rep, Friend and Johnson

MSLK has recently had the opportunity to work on a number of projects that have involved content strategy for social media. This was the primary challenge for established artist representative...
Why Should Businesses Blog?

Why Should Businesses Blog?

A blog is the cornerstone of an active online and social media presence for any business. However, perhaps the  term “blog” is a bit misleading. I'm not suggesting every business...