beauty branding agency | MSLK

The Beauty of Strategy – A 360° Look at Building a Viable Brand

Statistically, 80 percent of start-up beauty brands do not survive their first two years of business.* There are many factors contributing to this failure rate. One of them is certainly...

MSLK: Great Creative That Doesn’t Skip a Beat

http://vimeo.com/36414185 In today's crowded marketplace, consumers and retailers don't necessarily need another product in their lives. However humans are natural storytellers. We will always have room in our...

Maly’s: HairCares Brand Identity

Challenges After rebranding Maly's, the third largest US distributor of salon quality products, MSLK was commissioned once again to establish a rewards program that would boost sales, inspire customer loyalty,...