Archive
MSLK Partner Sheri L Koetting Launches Her Own Speaker Site

MSLK Partner Sheri L Koetting Launches Her Own Speaker Site

Have a look at MSLK's recently launched site for our very own Sheri L Koetting. The site was designed with the sole purpose of highlighting Sheri's speaking engagements and writing, and...
Evolve Symposium—My Commitment to the Business of Graphic Design

Evolve Symposium—My Commitment to the Business of Graphic Design

When Marc and I first started MSLK back in 1998, I was armed and ready with lots of training as graphic designer. However, like almost every other design business owner...
Content First, Technology Second Online

Content First, Technology Second Online

Businesses seem to naturally gravitate towards considering technology needs when looking to build or update an e-commerce site. However, the more valuable — and often overlooked — consideration is that of...
Our New Website for F+J Connects Creatives Creatively

Our New Website for F+J Connects Creatives Creatively

MSLK just launched a robust new website for artist reps, Friend + Johnson. We re-thought their entire online presence from the ground up to better connect with a younger generation...
Warby Parker: A Winning E-commerce Strategy Online and Off

Warby Parker: A Winning E-commerce Strategy Online and Off

MSLK works with our clients to build great experiences with every touch-point of their brand, from identity design to websites, packaging, and promotions online and offline. Over the years we've...
Enhancing the E-Commerce Shopping Experience with Rich Interactivity

Enhancing the E-Commerce Shopping Experience with Rich Interactivity

Brands such as Gucci, Converse and Ikea are leading the pack in elevating the e-commerce experience by offering alternative and exciting ways to browse their product lines. They are fighting...
Retailers Can and Should Leverage Mobile Apps

Retailers Can and Should Leverage Mobile Apps

Can retailers generate more sales by utilizing mobile devices and social media? In a recent interview with Footwear Insight I was asked my opinion of how footwear retailers can and...
MSLK Launches Blog for Photographer, James Porto

MSLK Launches Blog for Photographer, James Porto

A few years back we worked with high-profile photo illustrator, James Porto to revamp his brand identity. Since then, we've been working with him on occasional touch-ups to his marketing...
Blog and Social Media Integration

Blog and Social Media Integration

Social media platforms and a company blog are a symbiotic relationship. You could have the best blog in the world, but if you don't have a large amount of traffic...
Portfolio Websites: Catering to 3 Different Users

Portfolio Websites: Catering to 3 Different Users

MSLK has had the pleasure of crafting engaging portfolio websites for many artists and artist representatives. The process of hiring creative talent has certainly changed in recent years. Physical books...