Print Promotions that Make a Lasting Impression
Marketers are constantly exploring novel ways to reach their customers. How can you get people to notice your brand, buy your product, join your organization, go to your event or...
The MSLK Shop is Open For Business at Felt & Wire!
There's a chill in the air, and chestnuts about to be roasted. That means it's the perfect time to start thinking about gifts for the holidays. MSLK now has a...
Websites Under Construction: Seeing “Coming Soon” = “Never Coming”
There's one trend in website design and development that we simply must call attention to. The curse of the "Coming Soon" page! In a world of up-datable content, blogs, and...
Innovative Promotion Uses Video, Google Earth, HTML5 To Create
If you haven't seen this website yet, have a look: http://www.thewildernessdowntown.com/ It's a promotion for the rock band Arcade Fire's song "We Used to Wait", and it uses an array...
MSLK.com Featured in How Magazine Self Promotion Issue
Our website, www.mslk.com, is cited in the current issue of How Magazine in an article entitled, "The Marketing-Smart Website" written by Ilise Benun. The article gives examples of what to...
How Pattern Recognition Can Help Your Unique Brand Positioning
Have you ever worked on bringing a product to market that was based on a formulation, product, or system that is already successful in the market? Almost everyone has. Market...
MSLK’s Commentary on the 2010 ID Annual Design Review
For over 55 years, the I.D. Annual Design Review has recognized the best in graphic, environmental, product, and furniture design. We are very proud that MSLK’s own Sheri L Koetting...
MSLK Featured in Design Glut Video of Uncomfortable Conversations Event
A great video has been put together about the event we were part of earlier this month. Please "click" here to see!