Wigwam: 2012 Packaging Redesign
Challenges Launched in 2008, the existing packaging sought to convey Wigwam as an all-American, family-owned brand with offerings for everyone: from the weekend warrior to the Olympic athlete. Despite...
New MSLK Webinar – Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands
Bigger! Stronger! New Colors! Selling the things you can clearly see is easy: just show it. However, showing what lies beneath — new technologies, construction techniques, formulations — isn't always...
Made by MSLK: Salon Series by Ouidad Hits the Sephora Shelves
When curly-hair experts Ouidad needed a fresh approach for a new line of signature hair treatments, MSLK was called in to create an attention-grabbing design. Exclusively sold in Sephora, our design focused...
MSLK’s New Design for Wigwam’s Casual Packaging
MSLK has developed and designed a new casual line for performance sock manufacturer, Wigwam Mills. If you're a reader of this blog or loyal Wigwam consumer, you might already be...
MSLK’s Design for Wigwam Mills Featured on “Packaging of the World!”
We're pleased to announce that our new packaging and strategic brand development for Wigwam Mills has just been picked-up by Packaging of the World — one of the most prominent...
MSLK: Great Creative That Doesn’t Skip a Beat
http://vimeo.com/36414185 In today's crowded marketplace, consumers and retailers don't necessarily need another product in their lives. However humans are natural storytellers. We will always have room in our...
Wigwam 2012 Rebranding Case Study
httpv://www.youtube.com/watch?v=D84AH-_EQco MSLK just went live with the sixth in an ongoing series of videos to showcase what we do best: create 360° branding solutions for our clients. The video demonstrates...
MSLK Brands the Streets of LIC
In an effort to bring more recognition to Long Island City, MSLK has been working with the LIC Partnership on a master plan to foster growth. Our design and marketing...