The Definitive Nine Step Guide to Website Success
Websites have become the most essential marketing tool for businesses. One click from a customer is a valuable opportunity that can make all the difference. If created properly, a Website...
MSLK Does Not Shift Towards Trends, We Set Them!
It's interesting to see how brands either are leading or following visual trends, especially as technology impacts the media that brands are showcased. The old rules about logos (i.e. must...
Judging the 2010 I.D. Magazine Annual Design Review
Last week I had the pleasure of traveling out to Cincinnati Ohio to review over 350 submissions of the best graphic design created in 2009. The entries came from all...
Paper Promotions Look to Paper For Inspiration
Two direct mail promotions ended up in our mailbox. One a poster whose message revealed itself when opened, the other a had its concept on the outside. Both appeared similar...
Tim Burton’s Point-of-View
Tim Burton's show at the MoMA revealed to me that he's a man with an obsessive vision. From Tim's point-of-view, every day is just a little bit darker and wackier...
Sheri Koetting to Judge 56th Annual Design Review
Is Sheri judgmental? You better believe it... and it's a good thing. Her keen eye and impeccable standards are what help MSLK deliver such a high level of work. Now,...
MSLK’s 2009 (Re)Design Flatpack Stool Award
MSLK's AIGA award arrived last week in a most unusual form: as a stool. A shallow USPS Flat Rate Box containing confetti, five pieces of particle board, and a sheet...
MSLK.com Re-Launches with Greatly Enhanced Work Section – Part I
I can't say exactly when, but there came a time when the old MSLK website no longer suited our needs as a company. After nearly ten years of gradual evolution,...