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Velo Classic Tours: Brand Identity

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Stay up to date with expert information on the ever-evolving beauty industry. We share the best practices brands are using to connect with consumers in new and meaningful ways.

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Red Velvet Birthday Surprise

Red Velvet Birthday Surprise

Today MSLK surprised me with a sweet little birthday celebration. Ellen made the most delicious and beautiful cupcakes I’ve ever…

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Why Proctor & Gamble’s New Sugarcane Packaging Really Matters

Why Proctor & Gamble’s New Sugarcane Packaging Really Matters

Proctor and Gamble unveiled last week a renewable sugarcane based alternative to plastic that will be implemented on their Pantene…

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