Stay up to date with expert information on the ever-evolving beauty industry. We share the best practices brands are using to connect with consumers in new and meaningful ways.
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Maybelline: LookBook
Challenges Maybelline New York, the number one global cosmetic brand, sought to build an emotional relationship with their consumers. This…
Trend Spotting Websites Pick Up on “Watershed” Installation
MSLK’s effort to raise environmental awareness through Watershed, an art installation, is highlighted by trend-spotting websites. “Watershed: The Burdens of…