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Velo Classic Tours: Brand Identity

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Stay up to date with expert information on the ever-evolving beauty industry. We share the best practices brands are using to connect with consumers in new and meaningful ways.

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Trend Spotting Websites Pick Up on “Watershed” Installation

Trend Spotting Websites Pick Up on “Watershed” Installation

MSLK’s effort to raise environmental awareness through Watershed, an art installation, is highlighted by trend-spotting websites. “Watershed: The Burdens of…

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Burt’s Bees Skincare Installations Stop Consumers Dead in Their Tracks

Burt’s Bees Skincare Installations Stop Consumers Dead in Their Tracks

If you’re a marketer, you’ve probably thrown around those ubiquitous terms, push and pull marketing. The marketplace has seen a…

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