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Velo Classic Tours: Brand Identity

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Stay up to date with expert information on the ever-evolving beauty industry. We share the best practices brands are using to connect with consumers in new and meaningful ways.

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Chasing Rainbows

Chasing Rainbows

Last week we attended the Cooper Hewitt National Design Awards. While all the attention was justifiably on the recipients, (my…

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Maplex: Catalog

Maplex: Catalog

Challenges Maplex, the manufacturer of an environmentally friendly surfacing material, wanted to introduce their new product to a wide audience…

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