Archive

Year: 2012

MSLK Designs Identity for AIGA’s 2012 Competition: Justified

MSLK Designs Identity for AIGA’s 2012 Competition: Justified

We are honored that the AIGA approached us to create the branding program for their new one and only design competition, Justified. Justified seeks examples of great design with proven...
Have an Appy Valentine’s Day with OTO!

Have an Appy Valentine’s Day with OTO!

Just in time for Valentine’s Day, MSLK’s app, OTO , has been updated with love-inspired themes! Hit your crush with Cupid’s arrow or send kisses their way. It’s a free update if...
Aiga: Justified Identity

Aiga: Justified Identity

Challenges After MSLK won two "Making the Case" Awards in 2011, AIGA, the Professional Association for Design, felt we were uniquely qualified to create a new identity for this year's...
Should Individuals with a Brand Maintain a Company Facebook Page?

Should Individuals with a Brand Maintain a Company Facebook Page?

Individuals with namesake brands often ask me if they should maintain a personal profile or a company page on Facebook. These individuals are often designers, authors, consultants, photographers and other...
Things to Love Valentine’s Day 2012

Things to Love Valentine’s Day 2012

Valentine's Day is just around the corner, and MSLK is here to give you exactly what you need to share the love. (more…)
Warby Parker: A Winning E-commerce Strategy Online and Off

Warby Parker: A Winning E-commerce Strategy Online and Off

MSLK works with our clients to build great experiences with every touch-point of their brand, from identity design to websites, packaging, and promotions online and offline. Over the years we've...
How Pinterest Can Help Image Driven Brands

How Pinterest Can Help Image Driven Brands

Image-based brands such as fashion, beauty, photographers, and artists will love Pinterest, a new social sharing platform dedicated to "connecting everyone in the world through shared tastes and the 'things'...
MSLK’s New Wigwam Performance Sock Packaging Wins Studio’s 2nd American Graphic Design Award

MSLK’s New Wigwam Performance Sock Packaging Wins Studio’s 2nd American Graphic Design Award

We are thrilled to officially announce that our new packaging for Wigwam just won an American Packaging Design Award! According to the letter of congratulations: "For nearly five decades, Graphic...
Using Social Media to Enhance Events

Using Social Media to Enhance Events

MSLK believes transferring relationships fostered on social media to in-person encounters is a recipe for success. Companies are able to reach a wider audience through all of today's online channels...
Seven Lessons Learned From Steve Jobs

Seven Lessons Learned From Steve Jobs

Steve Jobs was not a designer, at least not in the traditional sense. In fact, there was little he did do that was traditional, in any sense of the word....