Tryvertising
It's the scent strip gone haywire. Marketing company, First Flavor, would like to introduce you to Peel n' Taste technology. Although the Wall Street Journal, mistakenly reported that they produce...
Savage Grace – Beautifully Disturbing
Last weekend I saw two films at the Tribeca Film Festival. The long and annoying standing in line almost made me regret having bought the tickets. But the movie I...
Wigwam Mills 360° Strategic Brand Development
CHALLENGE Wigwam Mills, a third generation, family run sock manufacturer, wanted a new look to secure their future as a performance-based sock company that uses advanced fibers. Over the years,...
MSLK and the Lehman Scholars Program
Sheri, Co-Founder of MSLK, explains why the design studio participates in the Lehman Scholars program and remains committed to educating young artists. “The Lehman Scholars” Cooper-Hewitt National Design Journal, magazine...
Riding In Style
On the way to work yesterday, Katie and I spotted this awesomely pimped out delivery truck driving through Brooklyn. The entire truck was printed with an intricate illustration of layered...
Queens is Doing it, Why Aren’t you?
A friend just tipped me off that our neighbors in the Queensbridge Houses just switched to energy-efficient fluorescent light bulbs. About 10,000 compact bulbs were donated to the New York...
MINI Vacation
I swear to you that this posting has nothing to do with the MINI brand. Much has already been written on this blog about their marketing efforts. This posting is...
Say No to Not Doing Drugs
We ordered snacks from the local pizza shop for the Spark meeting being held here at the studio tonight. Marc noticed this great little double negative on the pizza box....