Sheri L Koetting Featured in Drake University Alumni Magazine
MSLK partner and Drake University alum, Sheri L Koetting was just featured in the alumni magazine, Drake Blue, in a wonderful article about those who've gone onto rewarding careers in...
Simple and Clear: The Art of Refining Your Brand’s Message
"If at first you don't succeed, try, try again." This adage seems to make perfect sense, from a marketing standpoint. No one wants to settle on a bad idea that leads to...
GCI Article: Branding and Rebranding: Order of Implementation
For many of our clients that are new to working with us, the design process can seem subjective and overwhelming. They know what problems have to be solved, but do not know...
Beauty Online: Content First, Technology Second
GCI beauty magazine asked MSLK to share our perspective on online marketing. Our perspective is although technology is essential for developing a strong website, engaging content and user experience is far...
Rethinking Responsive Web Design
Responsive web design has become one of the most ubiquitous buzz phrases in the web world for the past three years or so. In case you aren't familiar, the phrase...
Easton Architects: 360° Branding
https://vimeo.com/97148555 Easton Architects is a leader in historic building preservation, helping educational, public and cultural institutions plan, restore and reuse their buildings for the future. Their new brand...
Things to Love 2014
With Valentine's day just around the corner, MSLK has compiled a list of the things we have been loving inside, around, and outside the studio. Enjoy and please share the...
Annual Reports Take New Forms as Brands Tout Their Accomplishments With Innovative Online Experiences
Annual reports are seeing a resurgence amongst a number of savvy consumer brands. Once only the domain of publicly traded companies and non-profits, annual reports began with humble roots to...