Archive

Things We Love

GCI Article: Target Practice

GCI Article: Target Practice

For their summer consumer-focused issue, GCI magazine invited MSLK's chief strategist, Sheri L Koetting, to write about how the consumer influences our brand-building process. For us, everything comes back to...
4 Ways to Organize Your Brand around the User Experience

4 Ways to Organize Your Brand around the User Experience

Brands want their customers to be able to choose products that are right for them, and keep them coming back for more. Smart brands do so by basing their experience around...
Sheri Koetting Interviewed for Packaging Digest

Sheri Koetting Interviewed for Packaging Digest

Recently, our Strategy Director, Sheri Koetting, was asked by Packaging Digest about ways in which brands can effectively communicate their stories. Read all about it here: http://www.packagingdigest.com/packaging-design/have-your-brand-and-packaging-tell-the-right-story1601 Sheri will be moderating...
Wishing You A Beautiful New Year!

Wishing You A Beautiful New Year!

We're looking forward to a new year filled with fun, beauty, and creativity — one spent exploring new styles, new materials, and new forms of communication. Whatever you fancy, here's to great...
Our GIF To You!

Our GIF To You!

Sharing is cool. It makes people happy. You know what else is cool? GIFs!— the fun, animated images that've been making people's screens happy since 1987. GIFs have since been...
MSLK-Designed Holiday Cards

MSLK-Designed Holiday Cards

The holiday card inspiration round-up continues with MSLK-designed holiday cards! Over the years, we have designed holiday cards that double as small gifts, allowing us to connect with our clients on...
Holiday Card Inspiration Round-up

Holiday Card Inspiration Round-up

As designers with insatiable appetites for cool formats, playful typography and clever copy, we are always collecting printed matter that we love. Our collection has accumulated over the 17 years we've been...
Things to Love: MSLK Curates LIC Hotspots

Things to Love: MSLK Curates LIC Hotspots

MSLK was asked by our friends at Hyperakt to participate in On the Grid, a site that allows travelers to experience cities through the eyes of creatives. Prominent designers from...
Sparkle Collagen 360° Branding Case Study

Sparkle Collagen 360° Branding Case Study

http://vimeo.com/143639410 MSLK just launched our newest case study video for Sparkle Collagen, an ingestible beauty brand. Sparkle is consumed as a beverage and contains a collagen peptide supplement that reduces fine lines and...
Sheri L Koetting Featured in Drake University Alumni Magazine

Sheri L Koetting Featured in Drake University Alumni Magazine

MSLK partner and Drake University alum, Sheri L Koetting was just featured in the alumni magazine, Drake Blue, in a wonderful article about those who've gone onto rewarding careers in...