Archive

Social Media + Online Marketing

Enhancing the E-Commerce  Shopping Experience with Rich Interactivity

Enhancing the E-Commerce Shopping Experience with Rich Interactivity

Brands such as Gucci, Converse and Ikea are leading the pack in elevating the e-commerce experience by offering alternative and exciting ways to browse their product lines. They are fighting...
Retailers Can and Should Leverage Mobile Apps

Retailers Can and Should Leverage Mobile Apps

Can retailers generate more sales by utilizing mobile devices and social media? In a recent interview with Footwear Insight I was asked my opinion of how footwear retailers can and...
Friend and Johnson: Blog

Friend and Johnson: Blog

Challenges Established artist representative agency, Friend and Johnson, was looking for ways to connect with a new generation of younger art directors while also being found more easily by search...
Our Social Media Strategies are MSLK-Tested, Client-Approved

Our Social Media Strategies are MSLK-Tested, Client-Approved

At MSLK, we’re constantly working to improve our own social media presence while helping you improve yours. We’re big fans of practicing what we preach, and social media is no...
Lampe Berger: Communications Plan

Lampe Berger: Communications Plan

Challenges Since 1898, Paris-based Lampe Berger have been innovators in the home fragrance industry using chemistry, technology, and design. While well-known in Europe, their US introduction in the 1990s was...
Maleku: Website

Maleku: Website

Challenges After winning of Nolcha's Beyond the Runway competition, jewelry designer Ileana Rojas-Bennett needed a website that would better position her brand, Maleku. Her existing site was difficult to navigate...
Marshall Watson: Website

Marshall Watson: Website

Challenges Marshall Watson Interiors, a leading interior design firm, was looking to create an online presence for themselves. Despite being an established firm of over two decades, they lacked a...
James Porto: Website

James Porto: Website

Challenges Photographer James Porto needed to refocus his website and bring his new, MSLK-designed identity online. This website would have to convince creatives that James Porto was a strategic partner...
Wigwam Mills Sock Website Design by MSLK

Wigwam Mills Sock Website Design by MSLK

Challenges With a newly repositioned brand strategized by MSLK, Wigwam Mills, a performance based sock manufacturer, sought to form an online presence reflective of its new identity. The challenge was...
Judith Miller: JM JR website

Judith Miller: JM JR website

Challenges High-end photography representative, Judith Miller Inc. wanted to create a new division dedicated entirely to photography of children. She would need this new website to complement her existing, established...