Challenges Maly’s, the third largest US distributor of salon quality products, struggled with their retail locations across the West Coast and Midwest having a different look and feel. Worse yet,...
Challenges Mayer Berkshire Corporation, the second largest hosiery manufacturer in the US, was mainly known for its staple line of hosiery. As an expansion initiative, Berkshire created a trend footwear...
Challenges Emerging installation artist Christian Grattan needed to establish himself and promote his first interactive exhibit entitled Tom Welling in a Swimsuit. Beyond a simple promotion, the press kit's objective...
Challenges Once MSLK repositioned the Maly's brand, it needed to extend its new identity online. Second only to stores, this connection point with customers was a crucial opportunity to increase...
Challenges After rebranding Maly's, the third largest US distributor of salon quality products, MSLK was commissioned once again to establish a rewards program that would boost sales, inspire customer loyalty,...
Challenges Christian Grattan, an emerging installation artist, needed to create a mark that would brand himself and his work as an accomplished artist. (more…)
Challenges High-end photography representative, Judith Miller Inc. wanted to create a new division dedicated entirely to photography of children. She would need this new website to complement her existing, established...
Challenges High-end photography representative, Judith Miller Inc. needed to reinvigorate their online presence with a new website. As a brand with many diverse, the website needed to demonstrate that the...
Challenges Maybelline New York, the number one global cosmetic brand, sought to build an emotional relationship with their consumers. This is a challenge for drug store brands, which often have...