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Wigwam Mills “Your Personal Best” Annual Marketing Campaign  by MSLK

Wigwam Mills “Your Personal Best” Annual Marketing Campaign by MSLK

CHALLENGE Following the success of the previous year's campaign, Wigwam Mills, a third generation, family-run sock manufacturer needed a new marketing campaign that would focus on their innovative fiber technologies...
Lampe Berger: Communications Plan

Lampe Berger: Communications Plan

Challenges Since 1898, Paris-based Lampe Berger have been innovators in the home fragrance industry using chemistry, technology, and design. While well-known in Europe, their US introduction in the 1990s was...
Friend and Johnson: Out to Lunch Campaign

Friend and Johnson: Out to Lunch Campaign

Challenges Established artist representative agency, Friend + Johnson, was looking for ways to connect with a new generation of young art directors. Coinciding with the launch of their new MSLK-designed...
M. Erbs: Identity

M. Erbs: Identity

Challenges Following a recent change in ownership, the company, Mrs. Erbs was in need of a comprehensive brand identity. Varying logos had been used across multiple branding elements, each failing...
Wholearth Beauty: Social Media Plan

Wholearth Beauty: Social Media Plan

Challenges Wholearth Beauty is an organic and eco-friendly line of beauty products created by Boom! and celebrity spokesman, Danny Seo. As an Environmental lifestyle expert, Danny is a network TV...
Take Less: Eco Installation

Take Less: Eco Installation

Challenges Take-Less is the third in a series of eco-art installations initiated by MSLK to raise awareness of the environmental issues facing society today. The piece challenges viewers to think...
William Geddes: Website

William Geddes: Website

Challenges With a newly-repositioned brand message, photographer William Geddes needed a portfolio website. As the brand's number one touchpoint, the website needed to display his images clearly while being easy...
William Geddes: Portfolio Books

William Geddes: Portfolio Books

Challenges With his newly established brand created by MSLK, William Geddes needed a printed portfolio book to send out to potential clients. The book would have to be refined yet...
Maleku: Website

Maleku: Website

Challenges After winning of Nolcha's Beyond the Runway competition, jewelry designer Ileana Rojas-Bennett needed a website that would better position her brand, Maleku. Her existing site was difficult to navigate...
William Geddes: Brand Identity

William Geddes: Brand Identity

Challenges Photographer William Geddes needed a strong brand identity that would make him stand out in the competitive lifestyle photography market. We knew that this mark would have to be...