Archive

Design’s Impact on Business

Anthropologie Windows Combine: Recycled Plastic, Social Media, and Customers

Anthropologie Windows Combine: Recycled Plastic, Social Media, and Customers

Despite the frigid cold after a giant snowstorm, a glimpse of spring was in the air today as I walked by the Anthropologie flagship in Rockefeller Center. Their store window...
Creating a Social Media Strategy with Measurable ROI

Creating a Social Media Strategy with Measurable ROI

Please join us as MSLK CEO and co-founder, Sheri L. Koetting, moderates a talk about utilizing social media platforms to communicate with clients and customers. You will learn to maximize...
How Google Influences What You Do. A Reflection on Google’s 2010 Superbowl Commerical

How Google Influences What You Do. A Reflection on Google’s 2010 Superbowl Commerical

One commercial during last weekend's Superbowl quieted our rowdy group and made me reflect upon how much Google has changed my life. The simple text-based story showed a screen grab...
Is Green Normal or Abnormal? Thoughts on the 2010 Superbowl

Is Green Normal or Abnormal? Thoughts on the 2010 Superbowl

Influenced by the economy, it seems that the eco message in the 2010 Superbowl was heavily downplayed this year. Gone were commercials of companies promoting their sustainable track records and...
Initial Reactions to the Apple iPad: No Flash in the iPan

Initial Reactions to the Apple iPad: No Flash in the iPan

After most of the hype has died-down regarding the iPad, days later I still find myself having extended discussions about the latest  Willy Wonka Steve Jobs creation with just about...
IKEA Launches a Line of Solar Powered Outdoor Lights

IKEA Launches a Line of Solar Powered Outdoor Lights

This is the kind of design innovation we all should all be doing. Why can't all our outdoor lighting be solar powered? It's an even input to output exchange, no...
Recap of the Best 2009 Holiday Windows

Recap of the Best 2009 Holiday Windows

Even though the season is behind us there's still time for a quick recap of the best windows of 2009. Armed with a camera, a quick stroll proved that even...
Young Designers Help MSLK Brand an Ice Cream Shop

Young Designers Help MSLK Brand an Ice Cream Shop

What exactly does a graphic designer do? Recently MSLK was joined by nine third- through fifth-graders looking to discover what it means to have a career in graphic design. Students...
Another Year, Another Spark Holiday Party

Another Year, Another Spark Holiday Party

Spark, the design association MSLK helped found, had a banner year in 2009 whose highlights included: - Launching a new San Francisco chapter - Press features in a number of...
MSLK Interviewed in GD USA’s “The Hows and Whys of Going Green”

MSLK Interviewed in GD USA’s “The Hows and Whys of Going Green”

The October issue of Graphic Design USA was dedicated to green design, and featured MSLK prominently: - Page 20 turns its attention to our project Watershed, with a quote from...