Customer-Centric Social Media for Fashion + Beauty
Every fashion and beauty business is keenly interested in expanding their marketing into social media platforms. The natural inclination as a marketer is to approach these platforms as yet another...
What to Look for When Hiring a Designer
Hiring a graphic designer to create something isn't an easy task. The best design is a custom-tailored solution that could only work for that specific brand. Therefore you can't expect...
Wigwam Mills “Your Personal Best” Annual Marketing Campaign by MSLK
CHALLENGE Following the success of the previous year's campaign, Wigwam Mills, a third generation, family-run sock manufacturer needed a new marketing campaign that would focus on their innovative fiber technologies...
MSLK Launches Blog for Photographer, James Porto
A few years back we worked with high-profile photo illustrator, James Porto to revamp his brand identity. Since then, we've been working with him on occasional touch-ups to his marketing...
Blog and Social Media Integration
Social media platforms and a company blog are a symbiotic relationship. You could have the best blog in the world, but if you don't have a large amount of traffic...
Balancing Search Engine Optimization and Blog Content
With the opportunity for frequently updatable content, blogs have become powerful tools for search engine optimization, enabling businesses to get found for the right reasons. If your website is the...
Tips for Creating a Blog Content Strategy
If your business is considering blogging as part of your marketing outreach, one of your first questions is probably, what will we write about? Your second question is, how will...
MSLK’s “Take Less” Selected for IUEOA Magazine
MSLK's "Take Less" installation is featured in IUEOA Magazine's 4th issue, Do Not Dump, as a selection by Petz Sholtus for his piece "Eco Design Products." (more…)