It’s Beginning to Look a Lot Like Christmas
I just came back from a meeting, and 5th Avenue is up and running for the pre-Christmas bustle. I have to admit, that when I saw the flagship Gap all...
Thermo-reactive Ink
A creative agency from Croatia, Bruketa & Zinić, made a great use of thermo-reactive ink in an annual report for the food company, Podravka. The annual report houses a small...
Am I Giving Someone Too Much Credit?
So I bought some Dove shampoo and conditioner the other day. I can't say that I love the packaging, but when I was in the shower the other morning (best...
Light up the Life of Someone You Love
Last year MSLK gave our loved ones compact fluorescent light bulbs (CLFs) for the holidays. Now while this is probably not on the top of anyone's wish list, we wanted...
Store-Brand Packaging
Coincidentally I was also noticing the grocery isles the past few days while in Florida, taking note of Publix's in-house brand packaging. In a similar vein to tampon packaging, the...
Building a Better Tampon Package
Can someone please hire MSLK to redesign tampon packaging? These days, everyone wants products which create an emotional connection with the consumer. Rather than create new creams, potions, and serums...
Separating Fat from Fiction
Sun Chip's new packaging makes an attempt to speak to consumers about the product's nutritional facts in a clear, friendly manner. It's great how they are using handwritten graphics in...
No Two Pieces Are Alike
FUN! Break your chocolate uniquely. Thomas Haas Chocolate designed a bar in which you can share it non-traditionally. Each piece is a different shape and size — no two pieces...