Sweet Little Psycho Bunny
Guys, are you tired of the preppy polo shirts with crocodile and horse logos? Then you’re ready for Psycho Bunny. These shirts not only make you look good, but also...
Stick It To Them!
If you've ever hopped on the subway, examined a menu, or ventured out pretty much anywhere in public with a graphic designer, you know how annoying it can be. Designers...
Brilliant Idiots
An update to an earlier post on the Idiotarod: our friend Corrina was on the team that won Best in Show! From the looks of it, Team Danger Zone rocked...
Mini Cooper Zig Zags With Its Target Market
Here's how you know that your branding is great: when it is so distinct that you can do something innovative and connect with your target audience without leaving an actual...
MSLK’s Places to Love
Valentine's Day is officially a week away, so it's time to get started crafting the perfect plans for romance and fun on the 14th. At MSLK, we don't believe that...
New Wigwam Packaging Hitting The Stores
For the past year, we have had the pleasure of working with Wigwam Mills on their biggest re-branding and re-positioning project in the company's 103 year history. We proudly announce...
Fashion Victim
All's fair in love and promotions, but something about this guerrilla marketing tactic for DKNY outside of the Bryant Park Fashion tents just rubbed me the wrong way. Of course,...
Super Choose Day
50% of being a designer involves choice: what color works best, which typeface best suits the design, etc. The other 50% involves accepting givens: I must choose from this small...