Curated Social Media: The Future of Social Shopping

Curated Social Media: The Future of Social Shopping

Image-driven fashion and beauty brands are reaping the rewards from traffic via curated social network sites like Pinterest, Fancy and Svpply. While Pinterest's focus has never been specifically on shopping,...
Beginning Projects the Right Way with a Creative Brief

Beginning Projects the Right Way with a Creative Brief

As a marketer, how can you harness Design to support your brand’s strategic goals? When we speak of Design, (notice the capital D) we are of course not only talking...
Benefits of Blogging in Addition to Emailers

Benefits of Blogging in Addition to Emailers

"Is having a blog and an email newsletter redundant?" a colleague recently asked. MSLK believes absolutely not. If utilized correctly both will draw from the same content plan, but your...
MSLK’s Design for Wigwam Mills Featured on “Packaging of the World!”

MSLK’s Design for Wigwam Mills Featured on “Packaging of the World!”

We're pleased to announce that our new packaging and strategic brand development for Wigwam Mills has just been picked-up by Packaging of the World — one of the most prominent...
Illuminode: Brand Identity

Illuminode: Brand Identity

Challenges Illuminode is a global company manufacturing highly innovative, wearable LEDs whose color and rhythm are triggered by social interactions. This astounding, futuristic product required an equally innovative identity. (more…)
MSLK: Great Creative That Doesn’t Skip a Beat

MSLK: Great Creative That Doesn’t Skip a Beat

    http://vimeo.com/36414185 In today's crowded marketplace, consumers and retailers don't necessarily need another product in their lives. However humans are natural storytellers. We will always have room in our...