Year: 2012

New Webinar— Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

New Webinar— Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

http://http://vimeo.com/55580065 Yesterday afternoon, MSLK broadcasted our fourth webinar for marketing professionals, Talking Tech: Proven Marketing Strategies for Apparel & Beauty. In this presentation, we draw upon a wide range of best-practice examples...
AIGA: Justified

AIGA: Justified

The AIGA is the oldest and largest professional organization for design whose design competitions have always been well-regarded. Recently, they needed to reclaim their relevancy amongst a slew of newer...
Wigwam: 2012 Packaging Redesign

Wigwam: 2012 Packaging Redesign

  Challenges Launched in 2008, the existing packaging sought to convey Wigwam as an all-American, family-owned brand with offerings for everyone: from the weekend warrior to the Olympic athlete. Despite...
A Short Video Reel Showcasing MSLK’s Branding for Creative Services

A Short Video Reel Showcasing MSLK’s Branding for Creative Services

Strong branding helps carve out a distinctive voice in today's noisy landscape that is filled with emails, social media, and traditional marketing. No longer limited to companies creating products —...
New MSLK Webinar – Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

New MSLK Webinar – Talking Tech: Proven Marketing Strategies for Apparel & Beauty Brands

Bigger! Stronger! New Colors! Selling the things you can clearly see is easy: just show it. However, showing what lies beneath — new technologies, construction techniques, formulations — isn't always...
MSLK Still “Making It Work” Along with Tim Gunn at 2012 Teen Design Fair

MSLK Still “Making It Work” Along with Tim Gunn at 2012 Teen Design Fair

Last week we were delighted once again to be a part of the Annual Teen Design Fair produced by the Cooper Hewitt, National Design Museum, featuring keynote speaker Tim Gunn....
Class Reunion Promotions Connect With Alums On A Molecular Level

Class Reunion Promotions Connect With Alums On A Molecular Level

Every year, the Albert Einstein College of Medicine invites alumni to celebrate their reunion and reengage with the campus community. Einstein's Alumni Relations directors came to MSLK looking to reinvigorate...
MSLK Turns 14!

MSLK Turns 14!

This month marks the beginning of MSLK's 14th year of doing business. When I think about all the things that have happened during that time, I'm astounded. We've watched the...
Our New Branding for Illuminode Turns up the Dark

Our New Branding for Illuminode Turns up the Dark

Illuminode exists at the intersection of light, technology and fashion. They create wearable LEDs whose color and rhythm are triggered by social interactions— an astounding futuristic product, which required an...
Made by MSLK: Salon Series by Ouidad Hits the Sephora Shelves

Made by MSLK: Salon Series by Ouidad Hits the Sephora Shelves

When curly-hair experts Ouidad needed a fresh approach for a new line of signature hair treatments, MSLK was called in to create an attention-grabbing design. Exclusively sold in Sephora, our design focused...