MSLK just went live with the fifth in an ongoing series of videos to showcase what we do best: create 360° branding solutions for our clients. The video showcases how we helped high-end landscaping firm M. Erbs transform their entire image to match the quality of their services. Customer insights led us to create a new name, modern graphics, and a distinctive voice, and our schematic designs brought the brand to life. If you want to learn more about our strategy and process, be sure to view the M. Erbs case study in the results section of our website.
| Sep. 22, 2011 | Posted by: Ryan |
New 360° Branding Case Study Video: M. Erbs
| Sep. 8, 2011 | Posted by: Ryan |
Enhancing the E-Commerce Shopping Experience with Rich Interactivity
Brands such as Gucci, Converse and Ikea are leading the pack in elevating the e-commerce experience by offering alternative and exciting ways to browse their product lines. They are fighting traditional notions of e-commerce— cluttered menus, heavy-handed ads, and dense product grids with web applications that allow for less linear, more memorable ways to shop online. The result is that users are spending more time on these sites, leading to greater brand recognition and increased sales.
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