How to reinvent beauty & wellness brands for this new marketing environment
Beauty Warriors! QRCA is hosting a FREE webinar entitled “How to Reinvent Beauty & Wellness Brands for this New Marketing ...
Tag: brand development company
30 Minutes of Digital Marketing Inspiration
What steps should brands be taking as they rethink marketing and engagement strategies as things quickly change? In response to ...
How to stay connected to consumers during and after the pandemic
Daniela Ciocan, the woman behind Cosmoprof and The Unfiltered Experience asked Sheri to talk on a webinar about “brand building ...
GCI Article: 9 COVID-19 Marketing Efforts for Your Brand
Coming up in the next issue of Global Cosmetics Industry Magazine: MSLK's tips for marketing efforts in the Covid-19 era. ...
GCI Article: Strategies for Accessible Beauty
MSLK's Sheri L Koetting has written a feature about Accessible Beauty in the November issue of Global Cosmetic Industry Magazine. ...
Evolve symposium—my commitment to the business of graphic design
When Marc and I first started MSLK back in 1998, I was armed and ready with lots of training as ...
Gci article: targeted design directions to help guide the graphic design process
GCI beauty magazine asked MSLK to share our unique process of establishing strategies for Target Design Directions in their March 2014 issue, “Integrating Packaging ...
Six Strategies for Evolving your Brand
The economy is improving and as 2013 came to a close, I believe all of our clients finally felt this to ...
GCI Article: Recharging Existing Brands
Recharging an existing brand comes with unique opportunities and challenges. We believe that turning the subjective creative process into an objective one, ...
Wigwam: 2012 Packaging Redesign
Challenges Launched in 2008, the existing packaging sought to convey Wigwam as an all-American, family-owned brand with offerings for ...