Design’s Impact on Business

Here's how you know that your branding is great: when it is so distinct that you can do something innovative ...

For the past year, we have had the pleasure of working with Wigwam Mills on their biggest re-branding and re-positioning ...

I found the Superbowl ads to be tolerable this year. It was kind of a slow build—the first quarter was ...

Every month for the past 4 years, MSLK has worked with Michael Mazzeo to shoot images for our Redken dealsheets. ...

I received this postcard yesterday, and instead of being filled with warm, cozy thoughts of winter splendor, I was immediately ...

These belt buckles are made out of old bike license plates. They are part of an amazing collection of wearable ...

New logo alert: Xerox. But is it really anything new? Apparently this is an attempt to appear more youthful. For ...

A while back I posted a request for feminine hygiene product manufacturers to take their packaging's design to the next ...

The other day my friend Liz sent out a mass email with a link to a website, simply stating: "This ...

A while back we were having an intense debate in the studio about the best burger in NYC. It became ...