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MSLK beauty branding GCI article 2023 TIE incentives on marketing overall@3x

Strategies for Enhanced Customer Conversion

Part 4 of a 4-part series: Leveraging digital marketing to not only survive but thrive in a competitive landscape. In ...

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MSLK beauty branding GCI article 2023 TIE incentives on ecommerce@3x

Optimizing a Conversion-centric Beauty E-commerce Experience

Part 3 of a 4-part series: understanding the most impactful elements of the consumer’s online journey. What does it take ...

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MSLK beauty branding GCI article JULY 2023 TIE incentives on packaging@3x

The Power Of Packaging’s Visual Influence

Part 2 of a 4-part series: Brands must strategically leverage visual design elements and messaging to build trust, create intrigue ...

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MSLK beauty branding GCI article June 2023 increasing conversion with first time buyers@3x

3 keys to increasing conversions with first-time beauty buyers

1 of a 4-part series: How the right combination of trust, intrigue and education can be leveraged to increase conversion ...

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Sheri-LuxePack-LA-2023-MSLK-beauty-branding-1

Motivating consumers to purchase for the first time – free webinar

Do you know what inspires consumers to purchase from a brand they‘ve never heard of?  During this one hour presentation ...

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3 Secrets to Building a Powerful Logo

A logo is the first impression for most brands, making a connection with a new customer in just a few ...

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Optimizing E-Commerce for the New Normal

In a day and age when virtually every brand’s 2020 business imperative is to sell more products online, simply offering ...

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GCI Article-Septmeber 2020-6 Ways to Reinvent Marketing in a New Era-Cover Image

Wondering how to Navigate the New Normal?

As you are preparing your 2021 marketing strategy, you’re probably wondering what has changed in the beauty and wellness industry ...

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MSLK-Blog Post-Article-Eurocosmetics-What’s next in the new normal_1@3x

What’s next in the new normal? – a combined view from five industry thought leaders

As the COVID pandemic rages on across the United States marketers are left wondering how to reboot. Consumers are rethinking ...

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7 Result Driven Secrets to Build a Conversion Centric Product Page-02

7 results-driven secrets to build a conversion centric product page

Did you know you can significantly improve the conversion of your website and increase sales just by revamping the content ...

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How to reinvent beauty & wellness brands for this new marketing environment

How to reinvent beauty & wellness brands for this new marketing environment

Beauty Warriors! QRCA is hosting a FREE webinar entitled “How to Reinvent Beauty & Wellness Brands for this New Marketing ...

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Covid-19 Beauty Marketing Plan-01

30 Minutes of Digital Marketing Inspiration

What steps should brands be taking as they rethink marketing and engagement strategies as things quickly change? In response to ...

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