Retail Windows Draw Holiday Shoppers
Tis' the season once again, 5th Avenue's holiday windows are up and beckoning you to come inside. Drawing upon their summer windows, an evolution of Gap's 2007 holiday windows, Louis...
James Porto: A Brand Makeover
The quickest way to change the public perception of your brand is to give it a facelift. MSLK was recently presented with the challenge of re-inventing the image of a...
Clarifying Copyrights
As I stated in a my previous post, MSLK has been working with the law firm of Tannenbaum Helpern Syracuse & Hirschtritt LLP to learn more about how copyright and...
Online Shopping Cheer
As practically everyone is predicting, this holiday season is shaping up to be a doozie for retailers. Now more then ever, companies need to set themselves apart from the competition....
NYC Soon to Pay for Plastic Bags?
It seems that MSLK's awareness campaign to reduce plastic bag consumption is working...okay maybe we had nothing to with it, but Mayor Bloomberg recently announced a plan to charge NYC...
Clarifying Trademarks
As designers we should to be aware of trademarks and the rules to follow surrounding them. However, I bet if you asked 100 designers what they knew about trademarks and...
Chanel in Central Park
Marc, Sheri and I all attended the Chanel Mobile Art exhibit in Central Park this past weekend. To be honest, I didn't quite know what to expect. I had heard...
Japanese Design = Happy Customers
I have a love of Japanese candy, stationery, office products, house hold items, baubles, etc. Why -- because they make me happy. Of course this is already a heavily discussed...