reactions

  • WORK
  • RESULTS
  • ABOUT
  • BLOG
  • F
  • T
  • I
  • R
email
CATEGORIES
  • Award Winning Art & Design
  • Things We Love
  • Social Media and Online Marketing
  • Design’s Impact on Business
  • Eco-Friendly Design
  • Fashion & Beauty Trends
  • Awards + Press
ARCHIVE

ARCHIVES

  • 2012
    • May
      • Beginning Projects the Right W …
      • Benefits of Blogging in Additi …
      • MSLK's Design for Wigwam …
      • MSLK: Great Creative That Does …
    • April
    • March
    • February
    • January
  • 2011
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2010
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2009
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2008
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2007
    • December
    • November
    • October
    • September
    • August
    • July
  • 2006
    • October
    • September
    • May
    • January
  • 2005
    • November
    • August
    • July
    • June
    • February
    • January
  • 2004
    • October
    • September
    • May
  • 2003
    • February
    • January
TAGS

TAGS

strategic brand development full service design agency nyc inspiration green branding MSLK eco-friendly graphic design brand development agency eco-friendly studio life Branding corporate branding design agency award-winning retail packaging design luxury branding award-winning packaging design strategic website design green graphic design graphic design for fashion retail graphic design
Dec. 31, 2007 Posted by: katie

A Classy Can

Leave it to San Pellegrino to make even a crappy can a bit classier. When not in its signature citrus shaped bottle, Limonata Soda is sold with an aluminum cover over the top to protect the area you will sip from the dirt and grime acquired en route and at the store. Pretty smart, since drinking from a can is actually pretty gross when you think about it. A nice special touch from the Italians, though surely an added element of waste in the long run.

3
Tweet

Dec. 31, 2007 Posted by: Marc

Powers of Details


Recently we received a package from Design Within Reach which had a great quote from design master Charles Eames printed directly on the packing tape: “The details are not details. They make the product.”

It’s a quote which speaks volumes about the dedication to Eames’s craft and a rigorous, uncompromising ethos. A quote so perfectly concise, so clever, it almost seems like a myth.

If nothing else, this is certainly a quote that I can live by, one that rings true to all here at MSLK. We’re all about the details.

Read More

1
Tweet

Dec. 31, 2007 Posted by: Sheri

Not Sure How I Feel About the New, New Museum

One thing I know is that I’m not encouraging anyone to rush off and see the museum’s inaugural exhibit, Unmonumental: The Object in the 21st Century. I found the work in the show to be a bit too, well, unmonumental for my taste and, as a modern art enthusiast, my taste is quite liberal.

All I ask is that before something be considered “modern art” it offer up just one thing as its shining star. One clever idea, one clever statement, or application of one skill (such as painting, welding, weaving, obsessive collecting, intense cutting — whatever skill the artist fancies). If a piece cannot excel in any one of those three areas then…it really shouldn’t be upheld as a testament of anything.


Read More

3
Tweet

Dec. 26, 2007 Posted by: Sheri

Brooklyn Lights


Dyker Heights is a neighborhood in south Brooklyn. I had never heard of it before, but the other night we were in the car and I googled “Christmas lights in Brooklyn” and the YouTube video above came up. Along with it came several links to NYC bus tours of this neighborhood famous for its great holiday displays. We didn’t have anything better planned to entertain my entire family (visiting for Christmas), so we decided to check it out.


Read More

0
Tweet

Dec. 21, 2007 Posted by: Sheri

How Do You Deck The Halls?

As I mentioned before the twinkling lights of Christmas are really the only things that sustain me during the viciously grey months of a NYC winter. There is something about a tree that really brightens a living room. Sitting next to the lit tree with a glass of wine is just as nice as sitting besides a cozy fire. I thought I’d inspire everyone with a few tree images sent to me by friends and family. For those of you without decorations perhaps it can bring some virtual cheer. For those of you with trees reading this, snap off a shot and email it to me to upload—the more the merrier and the more bizarre the better. I’ve been known to decorate mannequin legs and call it a tree, anything with lights counts.


Read More

2
Tweet

Dec. 21, 2007 Posted by: ellen

I Spotted a 2rd

2rd

One of my all-time favorite typos is the 2rd (say it out loud). Until now, the 2rd has been quite elusive –mythical really. I stumbled upon it one day completely accidentally while proofing one of my own emails (meant to read “3rd”), and it has been a source of humor for the office ever since. Today, however, my suspicions were confirmed, when I found this printed piece in the office. Apparently 2rds really do exist.

1
Tweet

Dec. 20, 2007 Posted by: emil

“Pacs” from Ice Breakers

A new experience from Ice Breakers – “Pacs” are sugar-free and overwhelmingly orange flavored. Translucent xylitol pouches hold the flavor powder which contains vitamin A, C, E & Zinc.

The pouch is designed to dissolve in your mouth, unfortunately, it feels like you are eating plastic. Once the plastic dissolves, the powder hits your tongue with a cold sensation and an abundant orange flavor. Weird…

The packaging is looking pretty good compared to their other products. It is made of translucent orange plastic and slides to open (see more images below).


Read More

1
Tweet

Dec. 19, 2007 Posted by: claudia

The Alvin Ailey Ballet

The Alvin Ailey American Dance Theater is a New York classic. Ailey is considered one of the most famous and celebrated ambassadors of American culture promoting black cultural expression. In the last 49 years the dance company has been touring all over the world: they’ve performed for an estimated 21 million people in 48 states and in 71 countries on six continents. Yesterday, I became part of their audience…
Read More

1
Tweet

Dec. 18, 2007 Posted by: ellen

Melts My Heart

IHeartNY
I love this illustration from New York Magazine by Robert Vargas.

0
Tweet

Dec. 18, 2007 Posted by: katie

More Eco-friendly Than a Tree?

I came across this eco-friendly wooden Christmas tree on a few blogs this weekend. Apparently this tree is 80% more eco-friendly than real trees and it is made from environmentally “aware” materials. To read-up on the facts you can download this thorough pdf. In summary, the tree’s “eco-ness” is justified compared to the waste created over “the time frame that five pine trees are grown, transported, purchased, maintained and disposed of.” So you have to use it for 5 Christmases to make it worth it.

It was designed by an Aussie studio, Buro North. I posted detail images below. I love the way it is packaged — surely a way better alternative to the giant box for the fake-tree in my apt, and WAY better looking. I want one for Christmas ’08!


Read More

0
Tweet

Previous Entries

Reactions is a blog produced by MSLK,
a marketing + design agency specializing
in 360° branding for
fashion + beauty.

JOIN OUR LIST

JOIN OUR MAILING LIST

LIKE US

LIKE US

SHOP

SHOP

MSLK SHOP
Directions  |  Shop
© MSLK 2011