Archive

Fashion + Beauty Trends

It’s Beginning to Look a Lot Like Christmas

It’s Beginning to Look a Lot Like Christmas

I just came back from a meeting, and 5th Avenue is up and running for the pre-Christmas bustle. I have to admit, that when I saw the flagship Gap all...
Am I Giving Someone Too Much Credit?

Am I Giving Someone Too Much Credit?

So I bought some Dove shampoo and conditioner the other day. I can't say that I love the packaging, but when I was in the shower the other morning (best...
Building a Better Tampon Package

Building a Better Tampon Package

Can someone please hire MSLK to redesign tampon packaging? These days, everyone wants products which create an emotional connection with the consumer. Rather than create new creams, potions, and serums...
October is Breast Cancer Awareness Month

October is Breast Cancer Awareness Month

Rumor has it that the Breast Cancer site is having trouble getting enough people to click on their site daily to meet their goal of donating at least one free...
Redken Blast in Singapore

Redken Blast in Singapore

I have been working on the Redken dealsheets with Katie for about 7 months now, and since then I have this special connection I feel every time I see Redken...
MSLK speaks at National Design Week

MSLK speaks at National Design Week

On Monday, Marc and I were invited by the Cooper-Hewitt, National Design Museum, Smithsonian Institution to speak at their Teen Design Fair. The fair is part of the museum's National...
Less is Sometimes More…

Less is Sometimes More…

My husband loves sneakers. Above all, he loves the adidas Y-3 sneakers, designed by the Japanese fashion designer Yohij Yamamoto. That’s why last weekend we ended up at his store...
This is Fly

This is Fly

FLY is a fashion magazine that contains no pages. Each dvd issue brings fashion editorial spreads to life on film. A revolutionary concept, each issue contains a series of shorts...
Bright White With a Hint of Green

Bright White With a Hint of Green

At this point we all know that Rembrandt's redesigned packaging is beautiful but apparently along with the visual upgrade there was an environmental one too. A feature in the latest...
Berkshire Hosiery: Sock Packaging

Berkshire Hosiery: Sock Packaging

Challenges Mayer Berkshire Corporation, the second largest hosiery manufacturer in the US, was mainly known for its staple line of hosiery. As an expansion initiative, Berkshire created a trend footwear...