MSLK’s New Design for Wigwam’s Casual Packaging
MSLK has developed and designed a new casual line for performance sock manufacturer, Wigwam Mills. If you're a reader of ...
Design’s Impact on Business
The beauty of strategy – a 360° look at building a viable brand
Statistically, 80 percent of start-up beauty brands do not survive their first two years of business.* There are many factors ...
Beginning Projects the Right Way with a Creative Brief
As a marketer, how can you harness Design to support your brand’s strategic goals? When we speak of Design, (notice ...
Benefits of Blogging in Addition to Emailers
"Is having a blog and an email newsletter redundant?" a colleague recently asked. MSLK believes absolutely not. If utilized correctly ...
MSLK: Great Creative That Doesn’t Skip a Beat
http://vimeo.com/36414185 In today's crowded marketplace, consumers and retailers don't necessarily need another product in their lives. However humans ...
Wigwam 2012 Rebranding Case Study
httpv://www.youtube.com/watch?v=D84AH-_EQco MSLK just went live with the sixth in an ongoing series of videos to showcase what we do best: ...
Justification for the AIGA’s Justified Competition
If you are designer, you've probably already read Paula Scher's opinion piece, "AIGA: Unjustified" in the online journal Imprint, decrying the AIGA's ...
MSLK Brands the Streets of LIC
In an effort to bring more recognition to Long Island City, MSLK has been working with the LIC Partnership on ...
MSLK Partner Marc Levitt Quoted in Atlantic Article
MSLK Creative Director and Co-Founder Marc S Levitt was quoted in a recent Atlantic article, speaking about the design profession's ...
Thoughts on Internships and the Designers of Our Future
httpv://www.youtube.com/watch?v=yaxDTtl1D6M&feature=player_embedded Over the years MSLK has had some truly gifted, inspired, and inspiring interns work in our studio. We ...