Wishes Come True, MSLK lends a hand to J&J
As you may recall, awhile back I put out a wish, a plea of sorts for someone to hire us to design better tampon packaging. Not only do I really...
Are You Too Cool?
I received this promo in the mail the other day from HSBC. You place it in your freezer for five minutes to determine if your freezer is set too low....
Great Package Design, Down to the Bar Code
Most designers consider the UPC bar code to one of the biggest pains in creating consumer packaging. The requirements for using it make one of the largest, horsiest, and most...
Marc of MSLK Outlines 9 Steps Towards a More Effective Website
Marc, Co-Founder of MSLK, writes an article outlining steps to creating a website. "Nine Steps Towards a More Effective Website” MultiChannel Merchant, online magazine February 23, 2009 "7 proven tips...
Green Merchandising
Last weekend I stopped by the recently opened Green Depot on the Bowery. The products they sell are similar to those found in most environmentally friendly aisles, ranging from...
Cool Optical Illusions
As the granddaughter of a highly regarded optometrist, I could probably write a very dry dissertation on how optical illusions work, but for today let's just say static motion illusions...
James Porto: Website
Challenges Photographer James Porto needed to refocus his website and bring his new, MSLK-designed identity online. This website would have to convince creatives that James Porto was a strategic partner...
MSLK’s Things to Love
We're big fans of Valentine's Day here at MSLK. In keeping with tradition, we're sharing some of our favorite things to set your heart aflutter. Whether you'll be spending the...