Industry-First, Patented, Paper-Based Cosmetic Sampling System
TEARandGO offers patented, single-use paper sampling for lipstick, lip stains, and other cosmetics on the go. MSLK was tasked with helping this mother and daughter team bring their brand vision to life from brand identity to formulation and product development all the way through to sales representation and website design.
SERVICES
Brand Strategy
Brand Story
Copywriting
Competitive Analysis
Customer Profiles
Formulation Supervision
Go-to-Market Strategy
Logo Design
Packaging Design
Product Development
Sales Collateral
Website Design
Web Development
FINAL DESIGN
FORMULATION PROCESS + TESTING
LOGO DESIGN
SALES DECK
WEBSITE DESIGN
“MSLK helped me transform an idea that I had in mind for years into a reality. I’m grateful for the thought, care, design, and technical know-how that went into every stage of the process. From the product and formulation development to helping me secure my sales team, MSLK guided me through the process and kept me focused on what mattered most.” – Debra Golden, Founder