There’s Something About Louis.
A few months back, Sheri wrote about copyright infringement in an earlier post, and cited one particular case where Microsoft was sued by photographer Louis Psihoyos for allegedly copying a photograph entitled “500 TVs.” Psihoyos’s image shows a large room filled with hundreds of television screens. It might be even odder that Apple — Microsoft’s most notorious rival, has been involved a more recent lawsuit around the same image in its promoting of AppleTV. Amazingly, Apple’s latest version of its Safari web browser has a feature called “Top Sites” which also draws inspiration from — you guessed it — the same image, using miniature versions of recently visited sites as a way of seeing what’s new in webland. While Mr. Psihoyos might disagree, I think this is the best misappropriation of his image yet. The feature is a huge timesaver for news junkies and those of us who visit blogs — you can see if a page has new content at a glance. New content gets a little blue star icon for even quicker glancing. Clicking on the tiny image takes you directly to the new page in one action. I am amazed just how many have drawn inspiration from the source image… The original photograph:
The Microsoft ad (you can see the company staying true to their roots of ripping something off only to make it worse):
Stills from the recent Apple TV ads:
This was really quite blatant:
And the new Safari web browser’s Top Sites:
However, the rampant inspiration of the image is not limited to the computer world. A Coldplay video seems to have similar theme going on:
As does a scene in the Matrix:
If you really wanted to have this experience at home, and the new Safari feature doesn’t quite do it for you, a company called 9x can hook you up for a small fee… 
Want To See More Content About Things We Love?
Stay up to date with expert information on the ever-evolving beauty industry. We share the best practices brands are using to connect with consumers in new and meaningful ways.
More Like This
Digital Marketing Optimization
MSLK's Sheri Koetting was asked to examine digital marketing optimization for GCI Magazine's June issue. Successful beauty brands are in ...
Watch Out Mini
There's a few too many corporate branded Mini's out there. It's not your fault if someone buys your car and ...
MSLK Has a High Time Touring the High Line
Sheri and I finally got a chance to view the High Line, the latest large-scale project from renowned architects Diller, ...