Online Shopping Cheer

As practically everyone is predicting, this holiday season is shaping up to be a doozie for retailers. Now more then ever, companies need to set themselves apart from the competition. One retailer who has always been at the forefront for unique shopping experiences seems to be translating some of their in-store techniques to their online marketplace. The Fa-La Filter from Anthropologie breaks the monotony of online shopping with a simple, game-like interface that allows users to sort and a selection of ornaments in a playful way. It somehow resembles the spirit of decorating a tree. It’s imaginative, whimsical, and fun. Even better, it actually is a useful sorting tool. Here at MSLK, we have a special place in our heart for design that is both beautiful and informative. In fact, we’re soon to unveil a unique online sort system that we hope both engages users and helps them find the perfect product. Style and substance at its best!