Bright White With a Hint of Green

At this point we all know that Rembrandt’s redesigned packaging is beautiful but apparently along with the visual upgrade there was an environmental one too. A feature in the latest issue of Print magazine, explains that the new packaging “contains no metal coating and the redesign team reduced the board thickness.” Certainly it’s not leaps and bounds nor the greenest packaging out there, but the eco-concious designers at Johnson & Johnson do deserve some bonus points. Cheers!