Maly’s: HairCares Stickers
Challenges Once MSLK branded the Maly's HairCares bi-annual sales and loyalty program, seasonal in-store materials to promote these events were needed. The challenge was to create a festive retail environment...
Maly’s: HairCares Poster
Challenges Once MSLK branded the Maly's HairCares loyalty program, the new brand identity had to be incorporated into Maly's seasonal sales events, "Red, White and Shampoo" and "Santa's Night Out."...
Maly’s: Store Experience
Challenges Maly’s, the third largest US distributor of salon quality products, struggled with their retail locations across the West Coast and Midwest having a different look and feel. Worse yet,...
Christian: Press Kit
Challenges Emerging installation artist Christian Grattan needed to establish himself and promote his first interactive exhibit entitled Tom Welling in a Swimsuit. Beyond a simple promotion, the press kit's objective...
Maly’s: Website
Challenges Once MSLK repositioned the Maly's brand, it needed to extend its new identity online. Second only to stores, this connection point with customers was a crucial opportunity to increase...
Judith Miller: Website
Challenges High-end photography representative, Judith Miller Inc. needed to reinvigorate their online presence with a new website. As a brand with many diverse, the website needed to demonstrate that the...
Maybelline: LookBook
Challenges Maybelline New York, the number one global cosmetic brand, sought to build an emotional relationship with their consumers. This is a challenge for drug store brands, which often have...
Wall Street Journal: Website
Challenges The Wall Street Journal Weekend Edition wanted to create a website to complement their newly redesigned, smaller format newspaper. The main goal of the site was to position the...