October 17, 2012
Posted By: Sheri

This month marks the beginning of MSLK’s 14th year of doing business. When I think about all the things that have happened during that time, I’m astounded. We’ve watched the rise of the internet and the burst of the .com bubble — and NYC rebuild itself from the darkest days of 9/11.  We’ve witnessed Apple simultaneously demonstrate the power design can bring to a brand while also making the tools used to create design accessible to anyone. We transitioned from Quark to InDesign. The humble telephone has morphed into an invaluable tool giving us real-time updates of everything imaginable, ensuring work never stops. We reveled in the transformation Flash brought to online experiences, and continue to transition as Steve Jobs’s personal vendetta brings Flash to its knees. Depending on who you ask, we’ve weathered at-least two recessions and watched the boom of design on a global scale. Read more

June 7, 2010
Posted By: Marc

This website is amazing: http://www.compositionwithjavascript.com/

It’s an interactive work based on artist Piet Mondrian’s “Composition with Yellow, Red, Black, Blue and Grey” (1920). It allows everybody deconstruct the original painting and form it again in whatever he or she wants. Lines are shiftable (just drag it with your mouse) and colors changeable (click on it). Texture of the painting was preserved for authentic look.

You can play with composition, forms and colors, alter the harmony of the piece or even destroy it and compose something pictorial.

June 7, 2010
Posted By: Marc

A great video has been put together about the event we were part of earlier this month.

Please “click” here to see!

June 7, 2010
Posted By: MSLK

There’s more than one way to say thank you and a great way to show your appreciation is with a well designed personal card. Our friends at Felt&Wire asked us to pick out a collection of our favorite Thank You cards from the Felt&Wire Shop. Out of the many great designs we found we’ve picked out 12 of our favorites. Here are a few of them:

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May 18, 2010
Posted By: MSLK

The opening night for Uncomfortable Conversations on Sunday was a big success. The small gallery space in the Meatpacking District was jam-packed with visitors adding to the intimate uncomfortable vibe of the night. MSLK’s pieces were highly appreciated and initiated a lot of conversations about the design and message. Some people saw the “right” message while others saw the hidden unintended one. This often led to humorous conversations about “you see what you want to see” and “what’s really on your mind”. The question is: what do you see?

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May 10, 2010
Posted By: MSLK

What do you see above? Do you read “click here” or something a little, well… different? If your first read made you blush and feel a little uncomfortable, well that’s exactly what can happen when type is poorly set!

Amid all of the comfortable furniture at The International Contemporary Furniture Fair next week, MSLK and 14 other designers will be sparking some Uncomfortable Conversations at a show of the same name. Conceived by our friends and colleagues at Design Glut and sponsored by Fast Company, the show challenges viewers to step outside their comfort zone and willfully engage in an uncomfortable conversation. As designers we are highly attuned to the unsettling feelings poor design can create, especially poorly set type.

For the show we explore five examples of how careless kerning can lead to unintended miscommunication. If you’re in NYC, please join us for the opening reception on Sunday, May 16th. We expect it to be uncomfortably crowded.

May 9, 2010
Posted By: Marc

Busy. That’s one word to describe things at MSLK these days.

While we have the benefit of working on many inspiring projects for our clients, we’re also hard at work on Take-Less, the third in a trilogy of what we’ve come to call eco-art installations. In an effort to be greener, we’re using our talents to focus people on the sheer volume of plastic we all consume in our daily lives. Whether it’s plastic bags, plastic water bottles, or the durable and resilient plastic containers we use for a moment with our take-out food — this cheap plastic comes at a cost.

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April 21, 2010
Posted By: MSLK

The Swedish newspaper SN recently contacted me to talk a little bit about my move to New York and my new job at MSLK. As the article’s in Swedish I’ll give you a brief translation.

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April 7, 2010
Posted By: Marc

I’ll be giving a talk next week about the key things companies should watch out for before embarking on a website redesign (hint: it’s never as easy as you think it’ll be).

Last year I wrote a widely published article “Nine Steps to a Successful Site Redesign” which I will be basing the majority of my talk on.

MSLK has a lot of experience here, having helped a variety of companies develop their own sites over the years for clients as varied as the established Wall Street Journal and Wigwam Mills to the more out-there M Studio and James Porto. We recently had the opportunity turn the tables on ourselves last year by launching our own redesigned site.

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March 25, 2010
Posted By: MSLK

MSLK has produced some fun and informative short films showcasing our work and design process.   These were created to demonstrate to clients our 360° approach to branding. We found that video is a great way to fully explain all the details and thought that goes into each project.

Above is our video detailing our rebranding efforts for Velo Classic Tours, a luxury bicycle tour company. You can view the other 360° videos on our website, and we’ll be posting a new project to the blog each week.

Enjoy!

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