February 29, 2008
Posted By: katie

After our first failed attempt in December to have a MSLK bowling party at The Gutter the studio finally made it to Brooklyn to bowl last night (holiday party take two—better late than never). MSLK has some true bowling champs (myself not included) so the bowling party tradition has continued and this year prizes were rewarded for the best and worst bowlers. Click “more” to see MSLK in action and to find out who were this years’ winners.

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February 29, 2008
Posted By: Marc

…only Small Business owners. Sheri was recently featured on the NY Times Small Business Summit web site. Here’s an excerpt:

What would you do if you weren’t in business for yourself? The learning curve from being an employee to running a company is steep, but with 10 years of it under my belt, I can’t imagine doing anything else. I see the world differently now and to do anything else would feel like I was moving backwards.

What tasks should the entrepreneur keep in-house, and what should get outsourced? Things like IT, SEO, accounting.

What “outsourcing rules of thumb” have you developed as MSLK has grown? MSLK realized early on that the number one thing we couldn’t outsource was the responsibilities of design. So many agencies outsource the creative aspects of a job — and it shows!

Click here to read the full article.

February 28, 2008
Posted By: ellen

Greener

We just got a heads up on some green design seminars coming up at FIT. The seminars are held on Tuesday nights and run through April. From the sounds of it some interesting topics are going to be covered, including choosing better production techniques and materials, and (an MSLK favorite) the cradle to cradle approach of designing smarter designs that are inherently repurposable. Get details here.

February 28, 2008
Posted By: emil

Frucci Design from Italy has designed awesome jewelry that is made of paper. I have seen bright jewelry like this made of plastic and metal, but paper is something unique. I love the way it looks, but I am sure extra care is needed to keep intact. Perhaps they have some sort of finish to protect the paper from water damage. I hope so…

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February 28, 2008
Posted By: claudia

Last Friday I went to the opening event of the exhibit “Cai Guo-Qiang: I Want to Believe” at the Guggenheim Museum. Cai Guo-Qiang is an internationally known Chinese installation and pyrotechnic artist. The retrospective of his work is one of the most action-packed and mind-blowing exhibits I’ve ever been to. Run, don’t walk to the Guggenheim Museum — this exhibit is a must see!
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February 28, 2008
Posted By: Marc

Emil found a very cool site of an ingenious transformation of an iPhone box into a pinhole camera. I have an affinity for both things, and this is a perfect melding of the two.

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February 27, 2008
Posted By: katie

The website, Barack Obama Is Your New Bicycle has been popping up all around the blogosphere lately, and whether you like Barack or not, it is great fun! Such an awesome and simple idea—each time you click your mouse a new silly message about what Barack has done for you comes up. I certainly don’t think that this site has any ties to his actual campaign, but I do wish American political ads could be this whimsical. I’m also not sure if the site was created just to make us laugh or with the intent to communicate a larger message about the promises and sound bites that have started to swirl around this primary season. Perhaps the analogy here is that the candidates’ messaging has become as meaningless as the messages on the site. Maybe, either way, I wish I made this site. I love it!!

February 24, 2008
Posted By: Marc

Sheri came back from a weekend trip with a pair of felt booties for our friends’ newborn. While not typically my cup of tea as a genre, I took note of their simplicity and beautiful packaging. A simple plastic box silkscreen in white with a bold, sans serif logo and tiny website address.

As a general rule for packaging, if the product looks good enough to sell itself, just let it.

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February 24, 2008
Posted By: Sheri

You can imagine my elation when I saw online today that in the Summer of ’08 the US post office will be issuing a set of stamps commemorating Ray and Charles Eames. It is not an understatement to say that they are our number one design heros. In fact, our entire studio work process is inspired by the revolutionary approach of the famous husband and wife design duo. After hours, many of us utilize their work in the chairs, shelving units, and design objects that fill our lives and apartments.

I’m also a total philatelist. Next time you receive a piece of snail mail from us, check the postage. If at all possible, we’ve specially chosen that stamp to match the promotion. Come summertime you can pretty much expect all correspondence to arrive with one of these beauties attached to the outside!

February 22, 2008
Posted By: Marc

Tomorrow I am giving a talk to designers on “how to plan a marketing calendar for your design firm along with tips for how to maximize a minimal marketing budget.”It’s an all-day Bootcamp put on by Spark — a small, nonprofit organization for NYC-based designers which Sheri and I have been part of for quite some time now. While graphic designers are experts in helping our clients plan their marketing needs… sometimes we need a boost, too.

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