Pimp My Mac
I am a die-hard Mac guy. Ask me what computer to get, and I'll always tell you "get a Mac." These days, it's such a low risk venture, that if...
Light up the Life of Someone You Love
Last year MSLK gave our loved ones compact fluorescent light bulbs (CLFs) for the holidays. Now while this is probably not on the top of anyone's wish list, we wanted...
Store-Brand Packaging
Coincidentally I was also noticing the grocery isles the past few days while in Florida, taking note of Publix's in-house brand packaging. In a similar vein to tampon packaging, the...
Maly’s: HairCares Stickers
Challenges Once MSLK branded the Maly's HairCares bi-annual sales and loyalty program, seasonal in-store materials to promote these events were needed. The challenge was to create a festive retail environment...
Building a Better Tampon Package
Can someone please hire MSLK to redesign tampon packaging? These days, everyone wants products which create an emotional connection with the consumer. Rather than create new creams, potions, and serums...
Separating Fat from Fiction
Sun Chip's new packaging makes an attempt to speak to consumers about the product's nutritional facts in a clear, friendly manner. It's great how they are using handwritten graphics in...
Maly’s: HairCares Poster
Challenges Once MSLK branded the Maly's HairCares loyalty program, the new brand identity had to be incorporated into Maly's seasonal sales events, "Red, White and Shampoo" and "Santa's Night Out."...
No Two Pieces Are Alike
FUN! Break your chocolate uniquely. Thomas Haas Chocolate designed a bar in which you can share it non-traditionally. Each piece is a different shape and size — no two pieces...